Fallon Flaharty
Senior Advisor
Department: Advisors
Education: B.S. in psychology with a concentration in business and entrepreneurship from Florida State University
Fallon joined the team in May 2026 when Flaharty Asset Management became Modern Wealth Management. She works directly with clients on financial planning, investment management, and relationship management. Fallon is excited to be part of a growing team that shares a long-term, relationship-focused approach to wealth management and client care.
Fallon came on board at Flaharty Asset Management in August 2024 as a client experience manager before becoming a financial advisor in January 2026. She previously worked in Chicago alongside a team of highly accomplished female advisors. That experience gave her valuable exposure to a high level of client service, comprehensive wealth management, and relationship-focused financial planning early in her career.
Fallon loves spending time with her family, friends, and fiancé. Some of her favorite memories are centered around traveling together, being out on the boat, and spending quality time with the people closest to her. Fallon’s faith is also very important to her. Her faith helps guide both her personal and professional values. She also enjoys living in Florida and being near the water. Some of her other favorite hobbies include Pilates and pickleball.