Chris Sanchez, CFP®, CFS, AIF®

Chris joined the team in August 2026 when Sanchez Wealth Management Group became Modern Wealth Management. He is the managing director of Modern Wealth’s Jacksonville, Florida office. 

From an early age, Chris learned the value of strength, independence, and financial responsibility. Raised by his mother alongside two siblings, he witnessed firsthand the challenges of making ends meet and the importance of financial confidence. Like many members of the Baby Boomer generation, his family faced financial hardships, instilling in him a strong work ethic and a deep appreciation for financial security. Those early experiences inspired his lifelong passion for helping others pursue financial confidence and their long-term goals. 

Chris believes that when you truly love what you do, work becomes a calling rather than a job. His passion for investing and helping people has been the driving force behind his nearly three-decade career. He oversees portfolio construction, investment research, investment strategy, and risk management, guiding clients through every stage of their financial journey. Throughout his career, he has successfully helped clients navigate some of the most challenging market environments, including the Tech Bubble, Financial Crisis of 2008-2009, and the economic uncertainty surrounding the COVID-19 pandemic. 

He earned a Bachelor of Business Administration from the University of North Florida with concentrations in corporate finance and economics. He is also a CERTIFIED FINANCIAL PLANNER® (CFP®) and an Accredited Investment Fiduciary® (AIF®), reflecting his commitment to the highest standards of professionalism, ethics, and fiduciary care. 

Chris began his financial services career in 1997 with Principal Financial Group, where he developed a strong foundation in estate and financial planning as a registered representative and agent. In 2000, he established his own independent investment practice, driven by a vision of providing objective, personalized financial guidance. That vision led him to found Sanchez Wealth Management Group, LLC as a Registered Investment Adviser in 2013.  

Outside of the office, Chris is an active member of his community and Our Lady of the Star Catholic Church in Ponte Vedra. He and his wife, Jeannie, and proud parents of two daughters, Sabrina and Alexandria. Family is at the center of everything he does. Whether barbecuing in the backyard, exploring the country together in their RV, enjoying a round of golf, or spending quality time together, Chris treasures the moments shared with his family. They remain his greatest source of inspiration and the driving force behind his commitment to helping other families build lasting financial security and peace of mind.